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Simmons®
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BackCare
BeautyRest
BeautyRest Anniversary
BeautyRest Beginnings
BeautyRest Black
BeautyRest Caresse
Beautyrest Chasewood Firm
BeautyRest Classic
Beautyrest Classic Graystone Firm
Beautyrest Classic Rivergate Pillow Top
BeautyRest Connoisseur
Beautyrest Elite Arrowind Plush
Beautyrest Elite Roosevelt Pillow Top
BeautyRest Exceptionale
Beautyrest Hillbrooke Euro Top
BeautyRest Latitudes
BeautyRest NxG Series
Beautyrest Oceanside Pillow Top
BeautyRest Studio Collection
Beautyrest Warrenton Pillow Top
Simmons Mattresses
BeatyRest, BeautySleep, BeautyRest Black, And Other Collections
For 135 years Simmons has introduced technological innovations like the Beautyrest® Pocketed Coil® spring mattress, the Hide-A-Bed® product and HealthSmart™ bed.
Simmons Bedding Company is the maker of Beautyrest®, Beautyrest Black®, Natural Care®, ComforPedic® and Simmons Kids® mattresses, among others. Simmons is committed to helping consumers attain a higher quality of sleep and supports this mission by developing superior mattresses and promoting a sound, smart sleep routine.
Unique Dual Action Design
- The tapered top provides exceptional conformability and pressure relief as you come in contact with the mattress.
- The barrel-shaped lower section offers individualized levels of back support for your unique form - even as you change positions throughout the night.
Simmons Invented Better Sleep
An innovation developed by Simmons over 86 years ago, the Beautyrest® Pocketed Coil® springs are the secret to undisturbed sleep. The wrapped design allows the Pocketed Coil® springs to adjust individually to the weight and contour of your body. Since adjacent coils aren't tied together, there's no chain reaction of movement when you turn or move during the night.
The Bowling Ball Test
This famous Simmons demonstration shows how well Beautyrest® Pocketed Coil® springs separate motion between partners. Unlike the springs in ordinary mattresses, Beautyrest® Pocketed Coil® springs are not joined at the top or the bottom. So when there's movement on one side of the bed, it doesn't carry across and disturb the person on the other side - assuring an undisturbed night's sleep no matter what's rolling around next to you.
An Inside Look
Even without the comfort layers on top, new Beautyrest® Smart Response™ Pocketed Coil® springs are comfortable and supportive. That's because each coil is wrapped in soft yet strong fabric to work independently. So every time you move, Beautyrest® Smart Response™ Pocketed Coil® springs instantly respond and move with you. Combine this with the cushioning of premium foams - including memory foam and latex - and you have a mattress that provides the ideal blend of comfort and individualized back support.
The New Beautyrest® Collection
You need your Beautyrest. But which one?
After countless refinements to the original design, Simmons is proud to present the most advanced line of Beautyrest® mattresses ever made. They feature everything from new Beautyrest® Smart Response™ Pocketed Coil® Technology for enhanced motion separation, conformability, individualized back support and pressure relief to NXG® Memory Foam for greater conformability and pressure relief. There's even a patented process called Transflexion® Comfort Technology to guarantee consistent comfort for the life of your mattress. And with our BeautyStyle™ luxury fabrics and aesthetics, you'll have a mattress so attractive, you'll be tempted to leave the sheets off. These are just a few of the highlights of the new Beautyrest® line.
To make your decision easier, each class of Beautyrest® mattress is evaluated for motion separation, conformability, individualized back support and pressure relief using three distinct measures: a Motion Separation Index (MSI), Conforming Support Index (CSI) and Pressure Relief Index (PRI). The indexes increase as you move up in the line, but even Beautyrest® Classic models offer exceptional performance. After all, it's not just sleep, it's Beautyrest®.
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Simmons adds fashion flair to new Beautyrest model Haute Couture prototype previewed at Las Vegas Market
David Perry -- Furniture Today, August 24, 2010
“Simmons’ new Haute Couture bed features upholstery fabric treatments. A production version of this prototype is expected to debut early next year. ”
ATLANTA — Simmons wanted to break out of the box with its new Haute Couture Beautyrest Black model.
Mission accomplished.
The bedding maker previewed its stylish, $10,000 sleep set at this month's Las Vegas Market where it drew gasps from retailers, officials said. Was it the pink and green picture frame look surrounding the panel? Was it the vertical silk stripes on the side of the sleep set? Or was it the upholstery-grade silk on the sleep surface?
Maybe it was all of the above.
Tim Oakhill, executive vice president of marketing, described the dealer reaction with one word: "Wow." Pressed for more comment, he added: "Dealers want something they can display that offers that ‘wow' experience." And that's what Simmons delivered, he said.
The sleep set looks like something crafted in a Parisian dress shop, which is appropriate, since haute couture is French for "high sewing" or "high dressmaking." Simmons displayed a prototype of the bed in a private nook at the back of its Beautyrest Black showroom in Las Vegas. Haute Couture Beautyrest Black will take retails for the high-end Beautyrest Black line, launched in Las Vegas, up by several notches. The new Beautyrest Black line retails from $1,799 to $3,299, with three special Beautyrest Black Beyond models retailing from $3,499 to $4,999. At an estimated retail of $10,000 in queen, the Haute Couture model takes Simmons deeper into the luxury bedding market.
Simmons displayed the bed in a setting that looked like it was right out of a dressmaking studio, with easels and clothing displays. "We wanted to go out and do something the industry has never seen," said Oakhill.
The bed's combination of high fashion and bright colors is distinctive. Suede panels of pink and green - colors rarely, if ever, seen on a sleep set - frame the sleep surface. Colorful silk stripes on the borders make bold statements, while a rich silk fabric covers the surface of the bed. The box spring is covered in suede and silk fabrics.
"These are combinations of fashion and color you might see at a Paris art show," Oakhill said.
It is unusual for bedding majors to display prototype models like this at market. Such beds are usually kept in back rooms at a research and development center, where they are shown to select groups of retailers. Simmons elected to bring this prototype of the Haute Couture Beautyrest Black bed to market to give dealers an idea of the fashion direction it is pursuing.
Asked if the final version of the bed will closely resemble the prototype displayed in Las Vegas, Oakhill responded: "This DNA will be in there." The final version is expected to be ready for launch early next year.
